Fresh Store Builder (FSB)
FSB powered affiliate stores from 2010 to 2023. The same team now builds FreshStore: fully hosted, AI powered, and connected to five marketplaces. Here is the full story, what changed, and what members think of the upgrade.
Three generations of the same mission
Every version had the same goal: make affiliate stores easy. The technology finally caught up.
A downloadable PHP application you installed on your own hosting. Powerful for its day, but it needed FTP, cPanel, MySQL and ongoing patches. Tens of thousands of Amazon affiliate stores started here.
The first hosted version. Stores launched instantly with no installation. The foundations limited how far it could go, which is why the next rebuild started from scratch. Read the Fresh Store Instant story.
A ground-up rebuild on Google Cloud. AI writes the content, five marketplaces feed the products, and hosting, SSL and domains are included. This is the version we are proud of.
Everything FSB did, without the parts you had to fight.
Want the detailed breakdown? See the full FreshStore vs Fresh Store Builder comparison.
Hi, I'm Carey
I built the first version of Fresh Store Builder in 2010, and thousands of you built your first online income with it. FreshStore is everything I wanted FSB to be back then. No servers, no installs, and AI doing the work that used to take weekends.
If you were an FSB member, welcome back. Your experience will transfer in minutes.
Searching for an honest Fresh Store Builder review? The software itself retired in 2023, so current reviews cover FreshStore, its successor. Members rate it 4.96 out of 5 across 1,581 reviews. Here is a sample, and the full reviews page has more.
What members say after the upgrade
"I would like to thank Amazon, and by extension FreshStore, for fully funding my upcoming 5-week European holiday for my whole family."
"Right after launching, my first store had 1,044 ordered items in just 19 days. I now earn over $1,000/month from my stores. Your software works perfectly!"
"Since using FreshStore I've seen a 500% increase in my sales. I've also earned more this year than I did in the previous two years combined."
Rated 4.96/5 from 1,581 reviews. Read more FreshStore reviews