---
title: "More big brand names blocked in store addresses"
url: "https://www.freshstore.com/changelog/2025-05-21-more-big-brand-names-blocked-in-store-addresses"
published: "2025-05-21"
updated: "2026-10-07"
type: "heads-up"
areas: ["Stores", "Domains"]
guide: "https://guides.freshstore.com/article/235-choosing-your-store-name-and-domain"
supersedes: []
---

# More big brand names blocked in store addresses

Store names and domain names that include big brand names, such as Apple or Samsung, are refused, and the list of blocked brands is now longer.

Using another company's trademark in your store address can get the domain taken away from you, so it is safer to avoid it from the start. If a name is refused, choose one that describes your niche or the products you cover instead. The guide on choosing a store name and domain has tips.

Guide: https://guides.freshstore.com/article/235-choosing-your-store-name-and-domain