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Changelog

What's new in FreshStore

New features, improvements, fixes and guides, newest first. Every entry has its own page and date.

Fixed Articles Products Stores

Improvements and fixes, November 2024

  • Fixed: brand pages and brand aliases did not work as expected.
  • Fixed: AI content was sometimes regenerated when it should not have been.
  • Fixed: updated images did not always show straight away.
  • Fixed: product imports sometimes failed.
  • Fixed: editing articles failed on stores with lots of content.
  • Fixed: problems on the store search page.
  • Fixed: duplicate products appeared in Special Offers.
Improved Stores

New Instant Stores get unique product content

New Instant Stores now rewrite their product content when they are created, so every store starts with its own product text rather than copies shared with other stores.

New Stores Articles

Choose your store's countries and AI language

You can now choose which countries your store serves and the language its AI writes in. Visitors get a country menu to pick their country, and your AI content, from articles to product text, is written in the language you choose. Set both in your store settings.

Read the guide
New Stores Merchants

Let shoppers check out several products at once

You can now give your store a full shopping cart. Visitors add several products to one cart as they browse, then check out together, including through Amazon checkout. It is optional, so you can turn it on for stores where shoppers tend to buy more than one item.

Read the guide
Fixed Stores Templates

Improvements and fixes, September 2024

  • Fixed: custom content around the deals box did not display correctly.
  • Fixed: the homepage hero button linked to the wrong place.
  • Fixed: IndexNow did not run on newly created stores.
  • Fixed: stray images appeared in the store template.
Improved Stores

Lighter, faster images on every store

Store images are now converted into optimised sizes automatically, so pages load faster and use less data on phones. A new tool lets you see and manage every image in your store.

Improved Stores

Faster, always secure store delivery

New stores now always load over a secure HTTPS connection and are delivered faster to visitors around the world. Images, styles and scripts stay cached in visitors' browsers for a year, so repeat visits load quicker.

Improved Stores Domains

Your store subdomain fills itself in

When you create a store, the subdomain is now optional and defaults to your store name, so there is one less thing to choose. The form also explains the free vanity domains you can use while you decide on a custom domain.

Improved Stores

Faster stores with smarter caching

Stores are quicker to load. They now cache their key files, need fewer lookups to build each page, and turn away more junk traffic from bots and spam before it slows your store down.

Fixed Account Products Stores

Improvements and fixes, July 2024

  • Fixed: suspended stores did not always show their notice page, or come back cleanly once restored.
  • Fixed: logging in to the store admin by email failed.
  • Fixed: the All Products list did not page through correctly.
  • Fixed: visitors could not create an account on a store.
  • Fixed: searching the redirects list found nothing.
  • Fixed: plan status, trial dates and amounts charged in your account area did not always match your billing.
New Stores

Add your own code to any content area

You can now add HTML and JavaScript to every content field in your store. Embed a video, a signup form, a comparison widget or tracking code in a product, article, category or page, right where you want it to appear.

Read the guide
Improved Stores

Each Instant Store writes its own articles

New Instant Stores now generate their own unique articles instead of sharing the same ones, and they start with better products, offers and eBay auctions. Each new store begins with content that belongs to it alone.

Improved Stores Products

A round of smaller store improvements

A set of smaller improvements went out to every store:

  • eBay products that go out of stock are handled better.
  • Page elements carry HTML IDs, so custom CSS is easier to target.
  • New merchant logos on offers.
  • A faster currency selector.
  • Richer price markup for search results.
  • RSS feeds update instantly.
  • Breadcrumbs on the edit product page.
New Stores Products

Export your store data to spreadsheets

You can now download your store's data as spreadsheets. The new Exporter page exports your categories, products, articles, brands and users, so you can keep a backup, review your content in a spreadsheet or prepare bulk edits. Each export downloads straight to your computer.

Read the guide
Improved Stores

Faster stores and store admin

Busy stores and the store admin now run quicker after a round of speed work behind the scenes. Offer buttons now load once when a page opens, and the activity log tidies itself so it no longer slows your store down over time.

New Stores Templates

Customise your top and bottom menus

You can now customise your store's menus. Turn link sections in the top and bottom menus on or off, change the menu text and headings, and add your own links to the top menu, for example to a page about you or to another site. Your navigation can now match how you want visitors to move around your store.

Read the guide
Improved Guides Stores

Help guides open beside your work

Guide links in your store admin now open in a sidebar, so you can read the help while you work instead of switching tabs. The Offer Settings page also shows its guides in place, right next to the settings they explain.

New Stores

Hide account links in your store header

You can now remove the Create Account and Login links from your store header. If your store does not need visitor accounts, one setting hides both links and gives your header a cleaner look. Visitors can still browse your store and click through to offers as normal.

New Stores Templates

More places for your own homepage content

You can now add your own text or HTML in several more places on your homepage, including a new content section. Use them for an introduction to your store, a welcome message, featured links or an embed such as a signup form, and put each one where it fits your layout.

New Stores

Search engines hear about new pages automatically

Your store now tells Bing and other IndexNow search engines about new and changed pages automatically. When you publish or update a product, article or page, they are notified straight away, so they can crawl it sooner. There is nothing to set up. A new Traffic Settings page groups your search engine options in one place.

Read the guide
Improved Stores

Instant Stores arrive with more unique content

New Instant Stores are now set up with more unique articles and content, so each store starts out more different from others built on the same niche and is ready to go sooner.

New Stores Merchants

Store Health shows what needs fixing

You can now see what is holding your store back on one page. Store Health lists warnings about anything that needs your attention, such as a missing Amazon tracking ID, so you can fix problems before they cost you clicks or commission. Check it after you set up a new store.

Read the guide
Improved Stores

Your edits show on your store straight away

When you edit a product, brand, category, article or page, your store now clears its cache for you automatically. Your changes show to visitors straight away, with no need to clear the cache by hand.

Fixed Merchants Products Stores

Improvements and fixes, January 2024

  • Fixed: some members could not log in to their store admin.
  • Fixed: importing products from AliExpress failed.
  • Fixed: Walmart product images did not show.
Improved Stores

Redirects now accept full page paths

Custom redirects can now use full page paths, not just slugs. You can send an old address, such as a nested category or article path, to its new home, which helps when you move content around or bring a site over from elsewhere.

Improved Stores

Small SEO and speed upgrades across stores

A set of smaller upgrades went out to every store:

  • Better heading structure in articles and the header bar, so search engines read your pages more clearly.
  • A smarter robots.txt file.
  • Better matching for missing pages, so more old links land somewhere useful.
  • Faster offer imports and updates.
  • The new X logo in place of the Twitter bird.
Improved Stores

Over 20 new Instant Store niches

The Instant Store library has more than 20 new ready-made niches. Each one gives you a complete store built around its topic, so you can start from a niche that fits your audience instead of building from a blank store. Pick one when you create your next Instant Store.

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