You can now add your own CSS for the whole store at Design > Custom CSS, and drop embed code onto any page with the new Custom HTML section in the Store Editor. Highlight Boxes also get a switch for each box, so you show only the ones you want.
You can now create your own pages. Go to Store > Pages and click New Page, then build it in the Store Editor with the same sections you use on your homepage. Use it for a landing page, a buying guide or anything else your store needs.
You can now change your store's fonts at Design > Typography. Pick one of ten font pairings in one click, or choose freely from 81 fonts. A new Heading block lets you add a styled heading wherever you need one in the Store Editor.
Every store has moved to the new FreshStore design. Your products, articles, categories, pages and text are all still there; what changed is how your store looks and how you edit it.
What is new:
Six themes: restyle your store in one click, and undo a switch within 30 days.
Store Editor: add, reorder and style homepage sections with a live desktop and phone preview. Nothing goes live until you publish.
Colours: set five of your own, or let AI pick a palette for your niche.
Fonts: 81 fonts and ten ready made pairings.
Custom pages: create new pages and build them like your homepage.
Custom CSS and Custom HTML: style the whole store, or embed code on any page.
Uploads and rich text: real image uploads and formatted text in every section.
Link chooser: pick any page, product or category to link to.
Reset Design: go back to your theme's starting point at any time.
You can now restyle your store with one of six themes: Crystal, Magazine, Outlet, Boutique, Directory and Midnight. A theme sets your homepage sections, colours and fonts in one click, and your content stays as it is. If you change your mind, a theme switch can be undone within 30 days.
You can now build your homepage in the Store Editor at Design > Editor. Add, remove, reorder and style sections in a split view, with a live preview you can switch between desktop and phone. Move sections with the up and down buttons. Nothing reaches your visitors until you press Publish.
The FreshStore credit in your store footer now carries your own referral link by default, so a visitor who joins FreshStore through your store counts as your referral. The link is added however your footer credit is worded. It turns every store you run into a quiet, always on referral link with nothing to set up.
You can now earn from Amazon Ireland. Join the Amazon Associates programme for amazon.ie, then add your Irish tracking ID on the Amazon settings page in your account, or on a store's own Amazon settings page. Your links to amazon.ie then carry your Irish ID, so those sales earn you commission.
New stores are now built on the new section based design, with a theme, fonts and colour palette that AI picks to suit the store's niche. Your store looks finished from its first minute instead of starting on a plain default look. You can change any of it later in Design.
You can now choose where a link goes from a searchable list instead of pasting an address. Link fields search every page, product and category in your store, and a link set this way follows its target if you rename it, so it does not break.
You can now get the FreshStore reseller licence straight from your account. The reseller licence lets you build stores for clients. The reseller area was also rebuilt, so everything you need to run stores for clients sits in one place in your account.
You can now pick a Preferred Network in your Offer Settings. The merchant you choose leads the offer list on each product, and its image is used when a product needs a fallback picture. Use it to put the network that works best for you first.
You now get a weekly email that sums up each store's visitors and clicks for the past week, with one suggested next step for each store. It keeps you in touch with how your stores are doing without logging in.
You now get an email when one of your domains stops reaching your store. The email names the exact address that stopped working, so you can fix it before visitors start to notice. Most often the cause is a DNS record that was changed or removed at your domain provider.
Anyone can now join the FreshStore affiliate programme from a self serve signup page, without buying a FreshStore plan first. Sign up, get your referral link and start sharing it. Members find their referral tools in the account under Boost > Referrals.
Billing now has its own page in your account, under Account > Billing. It shows your plan and your next charge, lets you add and manage payment methods (card, PayPal or Google Pay) and lists every invoice to download. Plan changes and pausing your account are on the same page.
You can now see what needs fixing across all your stores in one ranked list. The new Actions page in your account puts the most useful job first, such as an expired domain, a missing affiliate tag, a quiet store or low AI Chips. Each item has a button that takes you straight to the fix, and you can snooze anything you want to deal with later.
You can now build a complete store from one choice. Pick a researched, scored niche, or set the store name and address yourself, and AI builds the rest: name, logo, colours, categories, products, product copy and articles. A live build page shows each step as it happens, with a retry if a step fails and an email when your store is ready. You can also search Instant Stores by niche when you create a store.
You can now connect Google Search Console and Bing Webmaster Tools to your stores in a few clicks from your account. FreshStore verifies each store and submits its sitemap for you, then shows its indexed pages, clicks and impressions on the store's Search tab. Connecting Bing needs a custom domain.
Your account dashboard now opens on what matters. It shows your totals across every store (stores, visitors and estimated earnings) and one next action, with the button to do it right there. Recent updates and wins from your stores sit underneath.
You can now find a domain much faster. Type an idea and AI suggests names, .com first, with the renewal price shown before you buy. Register a domain straight onto one of your stores, then manage it from a clearer domains list under Build > Domains that shows each domain's status and expiry.
A step by step walkthrough now helps you join Amazon Associates and the eBay Partner Network. Once you have your tracking IDs, set them once in your account and every store uses them. A store that needs its own ID can still have one, and it overrides the account setting for that store.
Every help guide now lives inside your account under Resources > Guides, with search, so you no longer jump out to a separate site. The Profit Playbook is there too, as an ordered course that takes you from your first store to steady earnings.
You can now add and edit DNS records yourself, such as MX, TXT and CNAME, on any domain that uses FreshStore nameservers. Go to Domains in your account, click Manage on the domain and open the DNS Records tab. There is no need to contact support to set up email or verify a service.
Every member now uses the rebuilt account area at my.freshstore.com. Your login, stores and billing are unchanged; the tools around them are new, and old links take you to the right place.
What is new:
Dashboard: your totals across every store and one next action to take.
Store cards: a live screenshot of each store with its visitors, clicks and estimated earnings.
Store pages: stats, sales, launch plan and search for each store in one place.
Actions: one ranked list of fixes across all your stores.
AI store builder: pick a niche and AI builds the whole store.
Domains: AI name ideas, faster search and your own DNS records.
Google and Bing: connect both in a few clicks and see your search figures.
Billing: plan, payment methods and invoices on one page.
Guides: the full library and the Profit Playbook, with search.
Notifications: a bell for finished builds and milestones, and sign in with an email link.
Your stores list now shows each store as a card with a live screenshot, its status and the last 30 days of visitors, clicks and estimated earnings. Search and sort the list, or switch to a compact view when you run many stores, so you can see at a glance which stores earn and which need attention.
Each store now has its own page in your account, with tabs for its dashboard, launch plan, stats, sales, social and search. Charts show visitors, clicks and messages over any date range you choose, so you can see how one store is doing without opening its admin.
Every store now gets a step by step launch plan in your account, from setting it up through connecting Google and Bing to sharing it. Steps tick themselves off as you do them, and if a store stalls, a reminder email points you to the next step.
When you ask us to feature your store, you now get an answer by email and on your own page in the account area. Stores we feature appear in a hand picked latest stores gallery on the FreshStore website, so good stores get seen.